About

 Native Culture 

Tagline: unity by Diversity 

Disruption Strategy:

Urban Code shakes up the streetwear scene by fusing underground street culture with tech innovation. We create limited-edition drops that are unlocked via QR codes found only in the streets—literally. Collaborating with graffiti artists, skaters, and musicians, our designs are tied to the pulse of urban life, where creativity meets hustle. By merging digital experiences with physical streetwear, we turn the act of purchasing into an interactive hunt, ensuring exclusivity and community engagement. Our brand disrupts by shifting control back to the streets, allowing culture to dictate style, not brands.

Key Pillars:

Street Culture Collabs: Direct partnerships with underground artists.

-Interactive Drops: Digital scavenger hunts to access limited-edition pieces.

Tech-Infused: Wearables with embedded tech for exclusive perks and content.